I’m a Baltimore based creative leader and product designer with 14+ years of diverse experience spanning work in ad agencies, in-house for brands, freelance and tech consulting firms. My approach prioritizes value for each client, unique business and user goals, strategic innovation, and fostering lasting partnerships that extend and evolve. My process mimics the principles of great design: human-centered, flexible, honest and approachable.
Design is
how I help
The world is full of things that need fixing, and design is how I help. I work to bring clarity, drive strategic vision, and offer original thinking. My design philosophy is centered around solving problems with flexibility and iteration, but first I lean into empathy and intuition — I'm told this is my gift. I put client goals and user needs at the heart, crafting a fresh approach for each project because great design is anything but rigid. It’s all for the love of design.
“Great design
isn’t magic.”
As one of my mentors once said, "Great design isn’t magic, but it should feel that way." I work closely with my team and yours to ensure that we get as close to magic as possible. Contact me to get started.